Blog

Sharing analytics tips, expert advice and industry insights.

Vote Carey Wilkins for Digital Analytics Association Board of Directors!

Dear Digital Analytics Community: I am honored to be nominated as a candidate for the Digital Analytics Association’s Board of Directors. It’s an extreme compliment and achievement to be listed alongside the talent and industry …
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eMetrics Summit: Building A Digital Analytics Community

I often get asked about which digital analytics conferences should be in the consideration set for attending. At the top of my recommendation list is the eMetrics Summit. This is a conference that I’ve been …
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Reviewing In-Tweet Analytics for Mobile Twitter Apps

Chances are that if you are a Twitter user, you’re probably using the service via your mobile device. As the Wall Street Journal reports, at least 85% of Twitter users access it from their phone …
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The Hierarchy of Client Needs: A Framework for Analysts

There have been many discussions and conversations about what makes a good digital analyst…what skills, capabilities, education and training are needed for a career path in this industry. In fact, the Digital Analytics Association (DAA) …
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Sharing Our Digital Analytics Journey With You

Welcome to the Evolytics blog. At Evolytics, we are committed to Evolving Analytics with a digital measurement paradigm. We’ve been on the digital analytics journey for more than a decade, and we think this venture …
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