Anticipate Customer Needs to Improve Customer Experience
As you encounter more or less sales, increase in referrals, or declining retention rates, the key to changing any one of those numbers is customer care analytics. We can help you understand customer needs, pain points, and questions, so you can better assist them and help them find the product or service they’re looking for.
At Evolytics, we have proven experience in analyzing customer care initiatives, from technical integrations of call center and analytics platforms, to analysis of call agent behaviors that increase customer satisfaction and result in higher net promoter scores.
How We Can Help Strengthen Your Customer Care Analytics
We understand the importance of obtaining and retaining customers and strengthening the relationships they have with a brand. We have years of experience helping our clients do just that. We utilize powerful analytics technology tools to help you understand your customers, personalize your messaging, and optimize the customer journey so you can maximize engagement with your brand and increase customer satisfaction.
Our Top Customer Care Analytics Solutions
Foundational to every project is starting with your analytics strategy and aligning your measurement outcomes with your strategic objectives. This will serve as a strategic reference for other initiatives within your organization moving forward.
Customer Data Platform Implementation
There are many tools that help you gain more insights about your customers. The challenge is understanding that data and acting upon it. We help you implement or optimize a customer data platform so that it interacts well with other analytics platforms within your technology stack. Using a CDP, you can realize the benefits of one-to-one marketing through data governance, audience segmentation and personalization capabilities.
Data Governance & Privacy
Part of business analytics is making sure the data you collect about your company and your customers is governed for data quality reasons and protected for consumer privacy reasons. We help enterprise businesses create a data management strategy to ensure your data is consistent, reliable, trustworthy, protected, and interpreted correctly by all teams.
Activating Your Data
We help you anticipate customer behavior and future outcomes for your business initiatives through applied statistics, advanced predictive modeling techniques, and deeper insights. You can become proactive rather than reactive as a business to improve operational efficiencies and increase profitability.
Personalization & Optimization
Customers expect personalized experiences when shopping online. Relevant messaging and frictionless experiences are important for building consumer affinity with a brand. Our analytics team will help you deliver personalized experiences, from implementing the technology needed to deliver personalized content, to building the data science models that inform segmentation strategies, to helping you build a personalization roadmap that includes A/B testing strategies for deploying test-and-learn personalized experiences in order to effectively measure the impact of one-to-one marketing programs on business goals.
Our data visualization expertise can deliver immediate insights for your team. The automation of reports and dashboards is critical for analysts who want to spend less time on data prep and more time on data analysis. Visualizing the data in a way that's easy to understand and share with stakeholders will increase adoption and usage of the data across the organization.
Developing Your Team
Investing in your people is equally important as investing in technology. We use your data and specific business questions within our curriculum, which ensures your team gets the most out of the time spent in training sessions. From system access to configuration, you will leave with more confidence in understanding how to most effectively and efficiently use the tools and processes your organization has adopted.
DISCOVER OTHER HELPFUL RESOURCES
Statistical Significance Calculator
The go-to A/B Test calculator, if you know your KPI conversion rate and sample size, you have everything you need.
Z Score to Confidence Calculator
If you have your standardized z-score, this calculator will help you convert that to a confidence level for either one-sided or two-sided tests.
Chi Square Calculator
Determine if the applied recipe influences conversion by measuring the distance of the actual counts from those that would be expected if they were not related.