Blog

Sharing analytics tips, expert advice and industry insights.

Data Lakes, Data Warehouses & Data Lake Houses

Evaluating the strengths of Data Lakes and Data Warehouses, and opportunities to bridge the different data storage solutions in Data Lake Houses.
Read More

Our GA4 Implementation Webinar is Now Available for Viewing

If you couldn’t attend our live Google Analytics 4 implementation webinar on July 20, the recorded video is now available for viewing.
Read More

2021 Under The Radar NCAA Team Insights

Welcome back to the College Basketball Tournament! Before finalizing your picks, make sure you check out the Evolytics Hoop-a-Nator to help you build your perfect bracket. If you are unfamiliar with the teams, we are …
Read More

How to Read SQL like the Pros

Early in my career, I found myself learning SQL on the fly. Specifically, I was given access to a database and told, “use the data here to find the answers.” Almost every experienced analyst I …
Read More

March Madness Tableau Dashboard Enhances Machine Learning Model

This data visualization gets under the hood of the College Basketball Game Predictor’s Elo model Just in time to fill out those last minute college basketball tournament brackets or adjust completed ones, the Evolytics College …
Read More

Evolytics Launches College Basketball Game Predictor

Have you filled out your NCAA bracket yet? Whether you’re entering an office pool or trying to win the Yahoo Sports Best Bracket Millionaire Contest, the Evolytics College Basketball Game Predictor just might give you …
Read More

An introduction to Adobe Clickstream

The Adobe Analytics interface allows for quick and easy access to web data. However, there is often a business need for automation, more detailed analysis, or the integration of numerous data sources. This is where …
Read More

Piloting an Alteryx Project

We recently had the opportunity to learn and use Alteryx to develop an ETL data workflow in support of a data analysis project. We were naturally a little skeptical of new ETL tools, but Alteryx …
Read More