Blog


Sharing analytics tips, expert advice and industry insights.

Most Inspiring Quotes for Analysts

12 Months of Analytics Inspiration As a process-driven analyst, I appreciate the power of a good habit.  I kept a daily desk calendar in 2017 for the first time in my life.  I enjoyed pausing …

Turning Data into Donations for Not-for-Profit Organizations

Charities don’t just run on mission statements and good intentions. Donations fuel the charitable programs that make a difference in the world. The Urban Institute reports that private charitable giving is the number one source …

Top Navigation Analysis: A Digital Analytics Association Recipe

Evolytics actively participates with various analytics organizations to provide insights and thought leadership. This recipe started from helping a client explore how website users interacted with top navigation in preparation for website A/B testing. We …

Are You Ready for Multivariate Testing?

Multivariate experiments can deliver a wealth of information to fuel your Optimization Program Optimizing your website is important. The best visitor acquisition campaign in the world doesn’t matter if consumers aren’t converting once they visit …

Evolytics’ Ryan Sleeper Selected as Tableau Zen Master

Evolytics is thrilled to share the news that Ryan Sleeper, Director of Data Visualization, has been selected as Tableau Zen Master 2016-2017. Ryan has been recognized by Tableau for his mastery of the product, his …

Observing a Digital Analytics Data Audit

Getting a crash course in everything Evolytics It’s not easy being new at a small company, especially one with such a specialized focus such as Evolytics.  Although there’s certainly some formality to the on-boarding process, …

Data Visualization: INSIGHT Framework

As consultants and content marketers, we have designed and constructed hundreds of data visualizations. Whether that has been a pictograph or a Venn diagram, having visuals to showcase findings could make it easier for many …

Monetizing the Benefit of Online Customer-Care

About two and half years ago, we were working on a project for a major telecommunications company with the sole purpose of shifting calls out of the call centers, and creating a self-support experience online …

Evolytics to Present Keynote at Big Data Summit KC 2015

Evolytics’ Director of Data Visualization, Ryan Sleeper, will be presenting a keynote at Big Data Summit KC with Tableau on Wednesday, September 16th. Big Data Summit KC is an annual event that brings data enthusiasts …

Evolytics to Speak at Loves Data Analytics Conference

Evolytics is excited to announce that our own Carey Wilkins will be speaking at the Loves Data 2015 Conference in Sydney, Australia September 8 & 9 and Melbourne, Australia September 10 & 11. A lot …