Evolytics employees each received $100 to #giveitforward this recent holiday season. More than $5,000 was donated to 43 community charities across 10 industries and 3 continents.

It’s been a rough time for people everywhere. This year we wanted to do something special to show appreciation for organizations that help others and give so much to communities and people in need. It was hard to choose which ones to support, including some of our own clients—Children’s Mercy Hospital and Outreach International. So, we decided to let Evolytics employees pick the causes and organizations that personally matter most to them.

In November, all Evolytics employees were given $100 and asked to #GiveItForward by the end of the year. As a result, our team donated more than $5,000 between the funds provided and their own matching funds—to 46 deserving causes. We hope to continue supporting the good work of these—and other groups doing meaningful work—in the future. It’s just another way that we can “Make a Positive Difference with Data.”

The data visualization below illustrates where our team decided to contribute these holiday donations. Please let us know of other organizations making the world a better place, for future Evolytics giving campaigns. Thanks to all those making a positive difference in the world!

Written By


Carey Wilkins

As President of Evolytics, Carey Wilkins provides strategic leadership across Evolytics operations, ensuring continued growth of existing client partnerships and new business efforts. With over 20 years of interactive marketing and digital analytics experience, Carey speaks at digital analytics conferences worldwide and has been pivotal in growing the footprint of Evolytics to include analytics support for some of the world's most recognized and respected brands.