Blog


Sharing analytics tips, expert advice and industry insights.

The Big Reveal: Adobe Launch Extensions & the Team Who Made Them Possible

Last week, we announced that we are participating in Adobe’s Launch Extension Idol competition and reviewed the ideation and selection process used to collectively decide which extensions to create. Earlier this week, we also shared how we approached developing these …

Launching New Extensions for Adobe Launch

How to choose the best launch extension ideas Evolytics is excited to announce that we are participating in Adobe’s Launch Extension Idol competition. Even though the competition deadline draws near at the end of February, …

Top 6 Election-Inspired Data Visualizations

The Evolytics team was excited to see election-inspired visualizations using data to tell 2018 election stories. It’s no secret that elections are gold mines of data and potential analysis. It’s important to our democracy that …

Adobe Launch Brings Improvements While DTM Sunsets

After many years of talking about it, Adobe Launch was released in November 2017, and with it, came a plethora of improvements over its predecessor, Adobe Dynamic Tag Manager (DTM).  This tag management system (TMS) …

Evolytics Wins Top Analytics Agency Award at DAA Quanties

Evolytics Receives Top Honor and Recognized in More Categories Than Any Other Company I’m extremely excited and honored to share that Evolytics was named Top Analytics Agency at the 2018 Quanties Awards, hosted by the …

Evolytics A/B Testing Project Earns Top Analytics Team Quanties Nomination

The cross-functional top analytics team consists of subject matter experts in A/B testing, data engineering, data collection, and business analytics. The core values at Evolytics are dream, exceed, fun, and team. We encourage our employees …

Marketing Analytics Director Selected as DAA Quanties Difference Maker Award Finalist

Director of Marketing Analytics Bethany Hartley was selected by the Digital Analytics Association, in part, for her work with Children International. At Evolytics, our mission is to inspire people to use data in ways that …

Evolytics Named Quanties Finalists by the Digital Analytics Association

The Quanties are the most relevant and important award in the digital analytics industry. I’m excited and proud to share the news that Evolytics has been named a 2018 Quanties Finalist for: Top Analytics AgencyTop …

What we learned from Adobe Summit 2018

The Measurement Blog is curated content from the Evolytics staff, bringing you the most interesting news in data and analysis from around the web. The Evolytics staff has proven experience and expertise in analytics strategy, …

Measurement Blog December 21

The Measurement Blog is curated content from the Evolytics staff, bringing you the most interesting news in data and analysis from around the web. The Evolytics staff has proven experience and expertise in analytics strategy, …