Blog

What, Exactly, is a Data Layer and Why do I Need One

One of my long-time issues with my chosen profession is that it tends to create meaningless buzzwords and catch-phrases at a dizzying pace. Magazine articles, speeches at conferences, sales presentation and, yes, blog posts frequently …

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Evolytics and Marc Richard Receive Top Consultant Quanties Finalist Nomination

On behalf of Evolytics, I’m excited to share that my friend and colleague Marc Richard has been selected as a finalist for the Quanties Top Consultant award. I’ve had the pleasure of working directly with …

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Evolytics Receives Top Agency Quanties Nomination

Evolytics is proud to announce that our peers in the Digital Analytics Association have selected us a finalist for the 2019 Top Analytics Agency Award. With 29 respected companies included in the nomination set, we …

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How to Show YOY Comparison with an Index Bullet Chart in Tableau

In this post, I expand on a previous Tableau tutorial on How to Make Bullet Graphs. I cover a common request we get from clients to show the current year value, prior year value (or goal), …

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Evolytics Announced as a Finalist for the Digital Analytics Association 2019 Top Analytics Team Award

I’m honored to share that the cross-functional team at Evolytics that developed our College Basketball Game Predictor is a finalist for the Digital Analytics Association 2019 Top Analytics Team award. I’m honored, but not surprised. …

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Making the Most of an Evolytics Internship

HR Manager Stephen Daniel sat down with Cole Stauss, a University of Missouri  student working toward his Masters of Accountancy at the Trulaske College of Business. Cole was one of two summer interns.  Why did …

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Are New Browser Privacy Settings Impacting Your Analytics?

Firefox’s latest Enhanced Tracking Protection gave users the option to block cookies and storage access from third-party trackers. In October 2018, Mozilla.org announced the release of Firefox’s Enhanced Tracking Protection (ETP). ETP gave users the option to …

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Evolytics Finds Camaraderie During Scavenger Hunt

This picturesque Kansas City suburb is a great place to spend an afternoon What does a love for all things Parkville and team building look like? A recipe for some out-of-the-office fun!  On an early …

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Evolytics Earns Great Place to Work Certification

The official Great Place to Work Certification measures workplace culture through anonymous employee surveys. I’m thrilled to announce that Evolytics received the 2019 Great Place to Work Certification. As a company that provides a third-party …

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How to Comply With the CCPA

Making waves as the “domestic GDPR,” compliance with the California Consumer Privacy Act (CCPA) has become an important issue in the data world. The CCPA appeared as a result of privacy concerns after the 2016 …

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